
Do you know what happens when you add a click-to-call button to your website?
Adding a call button to a website means you are making communication easier for your users. This call button allows visitors to reach you from their smartphones. This way, conversation becomes just one tap away, leading to better engagement and more conversions.
Through various research to date, many business strategists claim that they speak to millions of customers daily via phone calls and chat. And they believe that users actually love this hands-on experience and quick support.
No more long explanations. No distractions. Let’s get straight to the point. In this guide, I will show you how to add a click-to-call button in WordPress site using a chat plugin like Bit Assist.
It works the same as the name suggests. When you add a click-to-call button to your site, your visitors can connect with website representatives with just one tap.
The button triggers the phone dialer automatically. Your number appears ready to call.
The click to call button initiates a phone call using the visitor’s device. Any cloud-based call handling depends on your existing phone or VoIP setup. This gives you the flexibility to choose the calling method that works best for your business and your customers.
This small feature drives big results. For example, customers are impressed because they appreciate quick replies. You gain customer trust, leading to an increase in sales.
Why are so many websites adding a click-to-call button to their websites? The reasons are clear, have a look:
It’s simple math. The easier you make it for website visitors to reach you, the more calls you get. Leading to more conversions.
It became very beneficial for smartphone users. They can get quick help when they need it most while scrolling with their thumbs. This way, you can reach quality leads, and your users can make faster decisions.
Some questions need real conversations. For example, product or service details, or some emergency repairs.
These people are ready to buy. They don’t want an unnecessary form-filling experience; they want quick answers. So, getting them on the phone and closing the deal now is best.
Modern websites have modern features. A click to call button is like one of them.
It tells visitors: “We’re easy to reach. We want to help you.”
Small businesses especially benefit here. It makes them look as professional as the big companies.
With Bit Assist, you can see exactly how many people click your button.
Which pages generate calls? What times are busiest? Where do callers come from?
This data helps you double down on what’s working.
The Bit Assist free version gives you everything you need. Not just a call button. You get 23 free channels total, including chat apps or social platforms, with this free chat plugin.
No coding knowledge required. You can literally get started within minutes and start getting calls today.
Adding a click-to-call widget is easy if you’re using the right plugin. For this tutorial, I’ll be using Bit Assist. As I said before, with this WordPress chat plugin, adding a call button is completely free and effortless. The setup takes only a few minutes, even for beginners.
First, log in to your WordPress admin dashboard.
Navigate to Plugins > Click on “Add New” > Search for “Bit Assist“ > Click “Install Now” and then “Activate.” And you’re done.

Now, move to the Bit Assist dashboard, where you’ll create your first floating chat widget.
Click “+Add Widget” > give your widget a name. This is for your reference only. Visitors won’t see it. The widget is basically your container for all communication channels.

Once you’ve created the widget, your next step is to locate it and begin editing.
Inside your new widget, you’ll see a “+Add Channel“; click on it. Bit Assist comes with 30+ communication channels. Whether you want a WhatsApp chat channel, a Telegram channel, or any live chat tools embedded in your site, Bit Assist has it all.

Simply, scroll through the available channels and select the “Call” channel. Then a configuration panel will open for the call channel.

Configuring your click-to-call button is simple; you only need to enter your business number in the phone number field. For assurity, double-check the number. As wrong digits might result in losing customers.

Bit Assist offers extensive design options for your call button widget. So, now move to the “Customization” section and start designing your click-to-call button widget matching your branding.
What can you customize? Widget style, color, position, size, shape, etc. You can even give your widget a custom look with the “Custom CSS” function. In one word, designing is endless with this chat plugin.

📌Note: All the changes you’ll be making are going to be saved automatically.
Choose when your click-to-call widget appears on your site. To do that, you can set business hours and inform your customers of your availability.
Trigger the call button widget based on specific events, for example, when a user scrolls.
Another interesting feature that Bit Assist offers is called Page Filters, with which you can target specific pages of your site. That is, show/hide the widget on specific pages; all you need is to add the page slug.
You can make your click-to-call widget more noticeable. How? By adding a call-to-action message like “Talk to an Expert” and animations like “wiggle, shock wave, jump.”

ℹ️ F.Y.I: You can make the widget responsive on both desktop and mobile.
Adding the click-to-call button isn’t enough. You need to check how many visitors click the call button. See which pages generate the most calls. You can easily monitor the performance of this widget with Bit Assist’s built-in “Widget Analytics”.
For more detailed insights, you can integrate the call button widget with Google Analytics in Bit Assist.
First, Bit Assist integrates with Google Tag Manager to track click details. This allows you to monitor widget interactions and gather insights about customer behavior through Google Analytics.

Use your click-to-call widget beyond WordPress on multiple platforms. Yes, you heard it right! Bit Assist supports external publishing.
For that, go to the External Publish tab in your widget settings. Add the domain where you want to use the widget.
Copy the provided script code. Paste it just above the </body> tag on your external website. Simple!
Your widget will appear on the external site immediately. Manage all widgets from your WordPress dashboard.
This feature lets you create one widget and deploy it across all your web properties without installing WordPress on each site.

That’s how the click-to-call button on the website looks:

Before we wrap things up, think about this. Your visitors are already interested. They are on your site for a reason. What they need now is a faster way to reach you.
Adding a click-to-call button on your website is one of the simplest upgrades you can make on your site. It improves communication instantly and turns random visits into real conversations.
With Bit Assist, adding a click-to-call widget is simple and free. No coding. No complexity. Just a few easy steps, and you are ready to receive calls.
So, if you want better engagement, quicker support, and more conversions, a call button is an easy win.
When someone clicks the button, it triggers the phone dialer automatically. Mobile users can call instantly. Desktop users can choose an app to make the call.
Yes, it helps indirectly. A click-to-call button improves user experience and engagement. This can improve the SEO performance of your site.
Yes, Bit Assist offers a free click-to-call button. You can add it to your WordPress site easily. No payment or technical skills required.
To add a floating click-to-call button in WordPress, you may use a chat plugin like Bit Assist. It is a freemium WordPress plugin that allows you to add and customize the call button to align with your website design.



